商務談判英語重要性
商務談判英語重要性
商務英語是英語的一種社會功能變體，是專門用途英語中的一個分支，是英語在商務場合中的應用。下面學習啦小編整理了商務談判英語重要性，供你閱讀參考。
商務談判英語重要性
商務英語是英語的一種社會功能變體，是專門用途英語中的一個分支，是英語在商務場合中的應用。它涉及技術引進、對外貿易、招商引資、對外勞務承包與合同、國際合同、國際金融、涉外保險、國際旅游、海外投資、國際運輸?shù)鹊?，人們從事這些活動所使用的英語統(tǒng)稱為商務英語。
商務英語源于普通英語，并以此為基礎，完全具有普通英語的語言學特征，但同時它又是商務知識和普通英語的綜合體，因而具有其內在的獨特性，主要集中以下幾個方面：
1.商務英語的語言形式、詞匯、以及內容等方面與專業(yè)知識密切相關，它承載著商務理論和商務實踐等方面的信息。
2.商務英語用詞明白易懂、正式規(guī)范、簡短達意、語言平實。用詞方面多使用常用詞，以保證所用詞語具有國際通用性，保證能為普通大眾所理解，但又不能過于口語化，即商務英語所使用的語言不能過于非正式。有些商務文書(如合同)因為具有規(guī)范、約束力等公文性質，因此會使用一些很正式的詞語，如使用prior to 或者 previous to 而不使用before;使用supplement 而不使用 add to 等。但在介詞方面，商務英語往往使用以繁復的介詞短語來代替簡單的介詞和連詞，如：用 in the nature of 代替 like;
3.商務英語句子結構比較復雜，句式規(guī)范，文體正式，尤其在招標文件和投資文件經(jīng)及合同中更是如此。
4.商務英語在陳述事物時往往具體、明確，絕不含糊其詞。如商務英語不就“We wish to confirm our telex dispatched yesterday”,而要說“We confirm our telex of July 2nd,2000.”因為前者籠統(tǒng)含糊，后者就清晰明了;
5.在國際商務英語應用文特別是國際商務信函中，禮貌是其中非常重要的語言特點。
商務談判英語對話
Dialogue 1:
A: So, thank you for coming, everyone. It's really a pleasure to see you all here. First of all, may i suggest you take a look at the agenda i sent you? Would you like to make any comment on that?
B: Yes, i wonder if we can begin with shipment question first. We really need to come to an agreement on that before anything else.
A: That's true, but it's also a very difficult issue. That's the reason why i put it last. I thought it might be a good idea for us to start with the points we have in common. We'll move on to the shipment issue after that.
B: All right. That sounds reasonable.
A: Well, before we go any future, I would like to say strongly how i feel that it's in both our interest to reach an agreement today. The market is becoming even more competitive and our combied strength will give us some big advantages, not least in terms of the dealer network. Now, i think Richard would like to say a few words about that.
點睛注釋：
1. make comments on sth 對某事進行評論
Example: Would you make comments on our women's garments in current design?您對我們流行女裝款式有何評論 Oh look very nice! 哦，看起來很漂亮
2. have sth. in common: 有共同點
Example: The two firms have very little common in selling strategies. 這兩家公司在銷售策略上沒有什么共同點。
3. in the interest of: 符合......的利益
Example: The stable and healthy business relations are in the interest of our sides. 穩(wěn)定健康的貿易關系符合雙方的利益。
Dialogue 2
A: Hello, Mr Wang, nice to see you again. How are you?
B: Fine, thank you ,and you?
A: I'm fine, we just moved in our new house. Everything is in a great mess. It's a nightmare. But i'll appreciate not having to spend so much time commuting to my work every day.
B: Yes, it took me nearly one hour to get here today. Bus service in this area is not so good.
A: Well, will you like a cup of coffee?
B: Thank you, that would be nice.
A: Milk or sugar?
B: Black will do, thank you.
A: So, how's business in your section?
B: Not too bad. We have a lot of work to do as far as our contract George is concerned this time.
A: Then i think you can say a few words about that first.
點睛注釋
1. in a mess: 亂成一團
Example: Since 9 O' clock , Mr. Gill has been sorting out the shipping documents which are in a mess in the files.
從九點以來,吉爾小姐一直在整理文件夾里亂成一團的海運單據(jù).
2. commute: 乘通勤車上班
Example: I commute to work from Shenyang to Fushun on weekdays.周一到周五我從沈陽到撫順乘通勤車上班.
bus commuter 乘通勤汽車上班的人 train commuter 乘通勤火車上班的人
3. as far as sb./sth. be concerned: 就什么而言; 至于
Example: As far as i am concerned, i agree with Jack on this point.就我而言, 我同意杰克的觀點.
、As far as color is concerned, Tom prefers black. 就顏色而言, 湯姆更喜歡黑色.
Dialogue 3
A: Will you have a cup of coffee, Mr. Wang?
B: No. Don't bother, please.
A: Of course, i don't know Smith at all, but you've got to be on your guard against George. I told you about our negotiating with him in New York three years ago, didn't I?
B: I am sure you did. Can we focus on the final packing today, Mr. Brown? We mustn't get stuck in the price. They are going to knock us down. We have got some room to maneuver.
A: That's right, George is the head of Marketing Department.
B: What we must keep in mind is that we can make a concession if they push us on staff cut.
A: Oh we don't need to worry about that, Mr. Wang. We will just play it by ear.
點睛注釋
1. be on one's guard against sb./sth. 小心，防范
Example: We must be on our guard against pickpockets on a bus.在公交車上我們要小心扒手。
2. focus on sth. 集中精力于......之上
Example: We should focus our attention on the demands at the overseas market.我們應該集中注意一下海外市場的需求
3. knock sb. down 打倒，使屈服
Example: They are attempting to knock us down in terms of price.他們試圖讓我們在價格方面讓步。
4. keep/bear sth. in mind 記住，牢記(英國都用remember)
Example: Please keep in mind that you'll arrive punctually for the meeting tomorrow.請記住明天開會要準時。
Bear in mind that you can always rely on me.要記住你永遠可以依靠我。